![]() ![]() Just like social media posts, your Google Post should have a clear and concise message, encapsulated by your text and accompanying image. We’re finally at the part where you can write Posts! You can also add a Post about the latest blog on your website, or just a simple weekend greeting. ![]() If you have several products in-store and you want them to have a somewhat equal feature on your Profile, you can create your Google Post content plan like a calendar and add the product of the day or week. We suggest publishing one Google Post a week, but you can do more if you wish – it will depend on the behaviour of your customers. Sign Up Now Highlight the Product or Service The platform will populate keywords for you to use.Īgain, think of the search intent and what keywords are relevant for your Google Post. In either case, type in your keyword or any other supporting keywords and press Get Results for discovery keywords or Get Started for forecasts. Click Discover new keywords if you want to find out what keywords you’re missing in your list, or click Get search volume and forecasts to see how your keywords will perform. It’s also straightforward to use after you set it up. It’s more specific than what you see in Google Trends as it gives you info on how much each keyword can cost if you plan to do paid ad campaigns. The main purpose of the Keyword Planner is to help you discover new keywords that you can use for your business. ![]() Ideally, you will have a Keyword Planner on your Google Ads account, but if you don’t, just sign up for an account and follow through the instructions. Just take note that some results might not make so much sense so it’s up to you to select which ones are most relevant to your business. If you sell or want to sell hojicha too, then you can pair this up with matcha in your Posts. For instance, in the Related queries block, we see that hojicha (pan-fried green tea) is often searched along with matcha. To start, type in your main selling point (we used Matcha again) and see if there’s any information that you can use for your post. Through this free tool you can find a niche market and discover related queries that you can add to your keyword list. Google Trends shows how popular a search term is on Google. There are several ways to perform a keyword research but we’ll suggest the most accessible ones in this blog. Keyword research is finding out what words or phrases your target market uses to find you. Let’s quickly discuss what you need to do before writing anything. Nope, we’re still not yet going into the actual Google Post. You’ll need to position your posts right where they can find more information about you.
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